James Hardie Building Products
Position Summary The Marketing Manager \u2013 Digital Content Marketing is responsible for driving James Hardie\u2019s digital content strategy and execution, and will oversee the development, distribution and measurement of all digital content marketing efforts.\u00a0 Responsibilities will include: support and contribute to the planning and development of James Hardie\u2019s digital strategy, manage all content creation efforts for website, email, social media, blog, partner content, videos, etc., while ensuring content reflects and furthers the James Hardie brand. The incumbent will manage internal and external content contributors, and frequently work with stakeholders across departments, including segment and sales management, and legal teams. The role is based in Chicago, IL and will report to the Sr. Marketing Manager \u2013 Digital. Essential Duties and Responsibilities Develop and oversee editorial calendar, and ensure alignment to content marketing strategy & brand voice Support day-to-day management of content creation and distribution, including timely production of blog, website, email, native, and video content Serve as the final content gatekeeper to ensure editorial best practices and brand alignment are maintained at the highest standard Manage James Hardie\u2019s content management system (Kentico) to publish website content across sites Manage SEO strategy and execution, including content optimizations, SEO platform oversight and reporting Work with internal staff and outside vendors to ensure content projects are executed on time and within budget Prepare, analyze and communicate performance reporting, including recommendations for ongoing improvements, opportunities, and competitive insights Oversees project prioritization and allocation of team resources (time, people, and investment). Establish, build, and maintain relevant internal and external relationships The position responsibilities outlined above are in no way to be construed as all encompassing. Other duties, responsibilities, and qualifications may be required and\/or assigned as necessary. Supervisory\/Lead Responsibilities: Although this position does not have direct reports currently, the Marketing Manager needs to demonstrate leadership qualities in order to be considered for promotion. Career path of this position is Sr. Marketing Manager. Qualifications: Education & Experience: Bachelor\u2019s degree required (MBA preferred) 5-7 years of successful related experience Specific work experience in marketing, advertising, project management, written communications, and documentation management are highly desirable Skills: Experience writing, editing and creating digital and social content Editorial mindset with content management experience Experience independently developing marketing strategies Ability to analyze and present content and social performance Experience with Google Analytics, content management platforms, top social platforms Familiarity with SEO best practices; experience with SEO management platforms a plus Excels at both leadership of and participation in cross-functional relationships High level of motivation with the ability to operate as an individual and team contributor Strong project management skills and attention to detail Proficiency in Microsoft Office (Word, Excel, PowerPoint, Outlook #LI-KK1 James Hardie is an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, age, protected veteran status, among other things, or as a qualified individual with a disability. Equal Employment Opportunity is the law. Nearest Major Market: Chicago Job Segment: Outside Sales, Marketing Manager, Manager, Advertising, Project Manager, Sales, Marketing, Management, Technology
James Hardie Building Products
Website : http://www.jameshardie.com
James Hardie Industries NV (JHINV) was created in December 2001, after shareholders voted to accept a unanimous recommendation by the board of James Hardie Industries Limited (JHIL) to restructure the company and establish a new parent company (JHINV) incorporated in the Netherlands.