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Company name
True North Custom Media

Chattanooga, TN

Date Last Verified
Mar 13,2018

Posted on
Mar 12,2018

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True North Custom provides strategic marketing solutions for more than 500 clients nationwide. Using custom content via digital, print, and online campaigns, we target audiences through advanced analytics and strategic marketing messages designed to move readers to action. Our Editors strategize with clients as editorial experts to create content that advances marketing goals and initiatives and successfully drives ROI for our clients. They develop an intimate understanding of each client’s business initiatives, competitive challenges, and target audience to ensure the content True North produces uses the right voice, tone, and readership levels to effectively reach their intended audiences. We are looking for someone with deep content editing experience, phenomenal communication skills, and a fierce desire to help clients find success. We value energy, passion, authenticity, and creativity. If working for an organization that is dedicated to making a difference is where you want to be (and in a community that values its outdoor beauty and heritage), then this is the position for you.Key ResponsibilitiesDeveloping and maintaining a deep and current understanding of the custom media and healthcare industries and a comprehensive knowledge of True North’s products and servicesStrategizing with Designers and Account Managers to create and produce effective marketing products that are consistent with our clients’ brand standards and facility objectivesServing as a client’s point of contact for editorial content expectations, needs, and discussionsProviding copywriters with a strategic understanding of each assigned article and how it fits into the overall product objective, as well as each client’s marketing planMentoring copywriters to help them continuously improve and enhance their writing skills by offering insight, assistance, and explanation of revisionsAssigning, writing, and editing copy to ensure it meets True North’s standards of excellenceManaging the editorial process and deadlines for projectsRequirements7 years of editing experience, with preferred focus in the healthcare industryAbility to strategize with clients to create targeted content for each projectPositive, energetic, motivated personalityStrong and sophisticated written and verbal communication skillsRefined attention to detail, organizational skills, and an eye for consistencyAbility to multitask and perform in high-pressure situations under tight deadlinesDesire to work in a collaborative, team-oriented environmentNational travel as necessary to visit clientsBachelor’s degree in English, communications, marketing, or related fieldProficiency in Microsoft Office SuiteMust live in or be willing to relocate to the Chattanooga, Tenn., areaWhat We OfferCompetitive compensation and benefits packageFlexible work schedulesA customer-centric culture that embraces excellence, urgency, diversity, creativity, and open communicationA collaborative environment that fosters mutual respect and enhanced resultsCultivation of each team member’s talent and leadership abilities through continuing education and a commitment to offering opportunities for internal career growth. We encourage and embrace new ideas and perspective from every member of our team.This position requires residency in or relocation to the Chattanooga, Tenn. area. Chattanooga is a beautiful, mid-sized city (metropolitan population just under 500,000) full of breathtaking scenery, excellent land and water outdoor activities, exciting and historical landmarks, a great local food scene, and much more. Within two to three hours’ drive time to Atlanta, Nashville, Knoxville, and Birmingham, Chattanooga offers the perfect “small-town” feel with easy access to the major metropolitan areas of the Southeast. Learn more about our city by visiting our Chamber of Commerce site here.

Company info

True North Custom Media
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Company Profile
True North Custom Media is a fully integrated media company providing custom media and branded content solutions across multiple platforms. We partner with thousands of healthcare, banking, nonprofit, and other organizations nationwide to produce custom media programs targeting consumers, providers and other key constituents. We selected the name True North for our company because navigation is a hobby to many of our team members. We see the craft of marketing as a journey, and the destination of any marketing program is success. In much the same way that navigators adjust their course to true or magnetic north, smart marketers monitor the progress of their marketing and communications efforts. They then make adjustments to the course a program is taking based on real-time input—correcting and adjusting for optimal results. At True North, we take pride in helping you reach your goals. To this end, we develop marketing tools that build human relationships and obtain outstanding results for our clients. At True North, we deliver more than product and services—we provide an experience. Every member of our staff is dedicated to the excellence you expect and deserve in a strategic marketing partner. Our mission is to be your best resource. We value having fun, being fair, being socially responsible, and possessing honesty in everything we do. True North Custom Media is made up of three fully integrated units. Fully Custom Media Solutions True North's fully custom unit annually publishes more than 800 custom magazines and newsletters for clients nationwide. These custom media programs serve clients in several industries, including healthcare, banking, nonprofit, arts and education. True North was the first—and is still the only—healthcare publisher that offers 100% custom content to our clients as a matter of standard practice. The patented TrueCustom process takes the guesswork out of developing effective custom magazines and newsletters. By identifying key points in the custom publishing process and providing manageable solutions to vital aspects of production, True North can interface with clients at levels of effectiveness and efficiency that provide measurable results across multiple platforms. Dynamic Media Solutions Since 2001, True North's dynamic media unit has been developing and managing digital marketing communication tools to help businesses and associations deepen relationships with clients, prospects, communities and special audiences. True North creates and maintains online media for clients in industries such as healthcare, banking, and education. Business-to-Business Publishing Solutions Our business-to-business custom media unit produces highly targeted trade publications throughout the United States and Canada. For more than a quarter century, our B2B unit has published locally focused magazines, each covering a principal industry segment. By targeting the most important local markets, these publications have the ability to reach, with pinpoint accuracy, an audience of sales prospects representing millions of dollars in buying power. The True North portfolio of business-to-business publications include: * Builder+Architect * HIT Exchange * MD News * Real Estate Executive * Healthcare Insight

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